Overview
Hortiya is revolutionising how plants are grown. Their mission is to make autonomous greenhouse the most viable option to grow fresh food by minimizing energy, water, and fertilizers while maximizing yield and the use of natural resources.
Hortiya enlisted us to create an impactful brand website to share their amazing story and win over investors and new hires.
What we did
• Tone of Voice and brand strategy
• Branding and style guide
• Marketing asset creation to develop messaging and enhanced brand elements.
• New website reflecting the refreshed tone of voice and visual style
The Result
We used on-scroll animations and interactions to take the brand to the next level. We combined organic imagery and illustration alongside scientific and linear animation to showcase nature meeting tech as well as giving the Hortiya site a wow factor.
In order to showcase Hortiya’s product offering in the best possible way, we utilised product shots and 3D models. Using a clean yet impactful approach to communicate what their AI products do.
We used visually striking typography to pull out key product benefits, allowing users to digest the technical information in a concise yet engaging format.